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Where Good Ideas Come From

The Natural History of Innovation

Steven Johnson

The printing press, the pencil, the flush toilet, the battery—these are all great ideas. But where do they come from? What kind of environment breeds them? What sparks the flash... Číst víc

Nakladatel: Riverhead, 2011

Počet stran: 336

The printing press, the pencil, the flush toilet, the battery—these are all great ideas. But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies... Číst víc

Brožovaná vazba
Angličtina

419 Kč

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Další knižní vydání

Where Good Ideas Come from - Steven Johnson, Penguin Books, 2011

Brožovaná vazba
Angličtina, 2011

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279 Kč

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A fascinating deep dive on innovation from the New York Times bestselling author of How We Got To Now and Unexpected Life

The printing press, the pencil, the flush toilet, the battery—these are all great ideas. But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies that push forward our lives, our society, our culture? Steven Johnson's answers are revelatory as he identifies the seven key patterns behind genuine innovation, and traces them across time and disciplines. From Darwin and Freud to the halls of Google and Apple, Johnson investigates the innovation hubs throughout modern time and pulls out the approaches and commonalities that seem to appear at moments of originality.

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