Introducing Cultural and Media Studies

Name: Introducing Cultural and Media Studies
Brand: Bloomsbury Publishing PLC
SKU: 2165927
Author: Australia) University of Queensland Media Studies and Art History Tony (School of English Thwaites

Australia) University of Queensland Media Studies and Art History Tony (School of English Thwaites, Lloyd Davis, Australia) Southern Cross University Warwick (Adjunct Associate Professor Mules

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It adopts a practical and versatile approach to cultural analysis, beginning not with an abstract body of theory but with a number of examples of social sign use which are examined critically using basic semiotic terms and concepts to build up the reader's analytic vocabulary in a practical way…

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