Measuring Customer Experience

Name: Measuring Customer Experience
Brand: Palgrave Macmillan
SKU: 2325414
Author: Philipp Klaus

Philipp Klaus

Palgrave Macmillan

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Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this bookoffers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through…

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