Psychology of Attitudes and Attitude Change

Name: Psychology of Attitudes and Attitude Change
Brand: SAGE Publications Ltd
SKU: 1867000
Author: UK) Gregory R. (University of Bath Maio

UK) Gregory R. (University of Bath Maio, UK) Bas (University of Bath Verplanken, United Kingdom) Geoffrey (Cardiff University Haddock

SAGE Publications Ltd

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Krátký popis

A comprehensive look at attitudes, beliefs and behavioural change, looking at not only biological underpinnings of attitudes but also how this fits in real world situations. This textbook gives an overview of theoretical and research perspectives in the field of attitudes and persuasion in a…

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