Reconceptualizing English for International Business Contexts

Name: Reconceptualizing English for International Business Contexts
Brand: MULTILINGUAL MATTERS
SKU: 1773840
Author: Elma Dedovic-Atilla

Elma Dedovic-Atilla, Vildana Dubravac

MULTILINGUAL MATTERS

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This book presents a critique of current English as a Business Lingua Franca (BELF) practices using research conducted in Bosnia and Herzegovina. The authors identify English communication behaviours that hinder or promote success in the workplace, and trace these back to curricula and teaching…

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