Architecting Enterprise

Name: Architecting Enterprise
Brand: Palgrave Macmillan
SKU: 2039735
Author: Rajagopal

Rajagopal

Palgrave Macmillan

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The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management. The author covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering…

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