Corporate Reputation

Name: Corporate Reputation
Brand: Taylor & Francis Ltd
SKU: 2232488
Author: Graeme Martin

Graeme Martin, Ronald J. Burke

Taylor & Francis Ltd

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5 000 Kč

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Krátký popis

Covers such topics as: why corporate reputation matters, the increase in reputation loss, threats to corporate reputation, monitoring reputation threats online and offline, the key role of leadership in reputation recovery, and making corporate reputation immune from threats.

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Výběr knih autorů Graeme Martin , Ronald J. Burke